The Lean Startup Author Eric Ries on New Book Incorruptible: Why Good Companies Go Bad
Presenters Eric Ries Source Product School Podcast 🚀 Building the Incorruptible Organization: Beyond the Startup Hype In 2011, Eric Ries changed the trajectory of product development with The Lean Startup. By introducing the Minimum Viable Product (MVP), the Pivot, and the Build-Measure-Learn framework, he gave founders a scientific roadmap to navigate uncertainty. Fifteen years later, Ries is back with a new mission. While The Lean Startup taught us how to build products, his new book, Incorruptible, tackles a much darker, structural problem: why even the most successful, mission-driven companies eventually lose their soul. ...