SVP of Product at Semrush | Your Product is Being Decided Without You: The Post-SEO AI Moat
Presenters Pavel Fabrikantov Source ProductCon London 2026 Meet Your Newest, Most Powerful (and Uncontrollable) Team Member: The AI Product Manager! 🚀 Hey tech enthusiasts and business leaders! Pavel Fabrikantov, from Semrush, here. Today, we’re diving into a topic that’s fundamentally reshaping how businesses acquire and retain customers: the rise of AI search and its impact on your product’s journey. Forget everything you thought you knew about the traditional marketing and product funnels, because AI has rewritten the rules. ...